94 percent of social media marketers will track the number of fans and followers that their clients receive, because those results could indicate greater trends and the effectiveness of current internet marketing campaigns. Using search engine optimization in combination with currently existing social campaigns can lead to greater results for both purposes, and an increase of web traffic to the website of a client, so it is important for SEO resellers to consider how and where it is appropriate to apply the right search engine optimization tactics and strategies. Management of all of these combined efforts can help clients to see dramatic results on all fronts, but resellers require the right SEO reseller programs to provide them with the tools and management resources to make that possible.

70 percent of the links that search engine users will click on are considered “organic,” which means that they are links that the user was searching for, as opposed to sponsored results or advertisements. Organic results are why companies choose to outsource SEO instead of pursuing sponsored links. With the right search engine optimization in place, it is possible to generate far greater organic link response and potential for further internet traffic generation. 79 percent of users on search engines have said that they will almost always click on the natural link results, such as what search engine optimization can provide, and 80 percent of users say that they will never or rarely click on advertised links. Social media marketing and search engine optimization used in combination could lead to more users who are genuinely interested in the products and services that a business has to offer, which means real results and profitability over all for a business that is looking to get the most from their investment.

Whether you choose to offer web design to your clients, or you have specific social marketing packages, search engine optimization should be a part of your internet marketing campaign offerings. Three quarters of internet users will find what they are looking for within the first page of results in a search, so organic results and ranking of a website have a great deal of importance. Your Seo reseller program needs to be able to offer you quality search engine optimization to provide to your clients, especially in a fast moving market like eCommerce, which topped $200 billion in sales in 2011 and is only expected to rise.