Archive for January, 2013


Importance Of Professional Web Design For Small Businesses

Web design

The ability to start a business has become simpler with the web. Succeeding, however, depends on many things, including good web design. Having a great website with attractive content is essential for competing with many other businesses, small and large. Search engine results play a huge role too, as 79 percent of search engine users say they click on natural results, while sponsored results are rarely a factor in choosing which site to click on, say 80 percent of users. Content and other factors affecting your rankings are therefore extremely important to consider. Any small business has to compete and appear as an authority. Along with web design comes the need for an online marketing strategy that includes many facets of SEO and tools which get your site, product, or service to be advertised to the targeted audience. Natural, organic rankings are increased by SEO, as it improves the overall quality and content visibility.

Since one of the first steps to establishing a small business is to start building your web presence, many design firms resort to SEO reseller programs. These can work in your favor because resellers are employed by experts tasked with satisfying their business customers and the end users of the site, meaning your business and your customers. Only a professional web design company can offer the right tools to get your web presence to where it needs to be. It also knows the right ways to approach web marketing. In fact, more than half the money spent in retail in the US will be influenced by online marketing and concerns of web presence, by 2016. The tools for web design are often new and can be tricky to use. Someone experienced in this field and with how to best use social media for business will help you move along.

The quality of search engine optimization can make or destroy your small business in no time. It is important to know that the company you work with has the experience to back up its claims. In part, this is because consumers have a wide range of connectivity to inform themselves. Tablets and smartphones enable consumers to be thoroughly informed, creating an unprecedented challenge to traditional brick and mortar stores. All retailers are being forced more and more to consider their web design as a selling tool. Online sales currently account for 7 percent of overall retail, according to Forrester Research, which says that this number is expected to grow to 9 percent by 2016. Even small businesses are challenged by the selling power of the Internet, only expected to expand its influence.


The Role of The Private Label SEO Reseller

White label seo

Just about everyone that visits a website does so because of a search engine. In fact, the statistics are 93 percent of all online users find websites via the search engines. Private label seo resellers play a big roll in online marketing. They help website owners get the search engine optimization services they need to succeed. In 2012, the estimate for internet users over the age of 14 who would search for things online was 88.1 percent .

The role of the private label seo reseller is crucial. The private label seo reseller partners with a search engine optimization firm and brings in new clients for them. Once these clients get their websites search engine optimized they enjoy more visitors coming to their websites who are looking for the kind of product or services that they offer. Private label seo resellers make it easier for everyone. The consumer looking for products, the company offering the product or service and the seo firm all gain because of the services of the private label seo provider.

Retailers online say that they know that 39 percent of all of the customers coming to their websites do so because they used their search engine. The consumer can type in a key word and the search engine they are using will bring up a list of websites where they can go to find the product or service that they are looking for. The popularity of online shopping has grown so much that more people than ever are connecting via their tablets and smartphones. Mobile apps for department stores are available. Consumers are able to stay more informed and learn more about the things they want by searching online. You can not do that simply by going into a brick and mortar store.

Its hard to stay up with SEO tasks so most website owners are outsourcing to private label seo resellers. In fact, social media is also a big money maker today and 30 percent of the businesses today will outsource some portion of their social media marketing. That figure is up from 18 percent in 10. For more information see this.


The Growth Of Resellers Is Good News For Business Owners


The best seo reseller for any business is going to be unique to each company. Internet marketing has come a long way in helping to refine strategies for attracting online sales since the private label seo market has emerged. Some of the most effective online marketing efforts today are developed and maintained by resellers. Resellers are able to help the company get the content they require as a method to boost online sales. Online sales are the result of being able to use excellent content that provides organic search results at a faster pace than any given company would experience without the use of search engine optimized content. There are about three out of every four web search users that will click on organic links only, refusing to follow any of the paid ad links that they find.

While it was possible for a few years to rely on paid ads to attract web users, most web users these days are too savvy to care about paid results and will only pay attention to organic results, since they are perceived as more authentic and reliable. In an industry that is worth $16 billion, which is the current figure for the value of the search engine industry, authenticity and being able to attract customers is a paramount issue. Resellers are the experts that know how to cultivate as much content as possible for a business to rely on their organic search strategy. Rely on your organic search strategy is more about the content than it is about the design of your pages. There are about two in every five customers that come to online merchants through search engines.

More than the use of search engines, resellers can provide social media content. There are 90 percent of adult web users that daily make use of social media. Online sales growth is expected to go from about seven percent of all sales in retail to around 9 percent in 2016. Any 2 percent jump may not seem like a large amount, but when you consider that even a small percentage of several hundreds of billions of dollars is being impacted by that figure, it becomes apparent that online transactions are the way of future business. Resellers can help your company prepare for the future, so find a reliable program run by resellers with a lot of experience for the growth of your organization.